Visual Director and Brand Development Consultant,
Nathan’s journey began in Tel Aviv and traveled through New York, Berlin, and Paris -
Each city's cultural index and market landscape have shaped his expertise in Image development and Brand positioning for businesses in both E-Com and brick-and-mortar categories.

With a strong focus on spatial design as the primary lever of engagement, Nathan’s distinctive visual language has outperformed traditional media by incorporating art and commerce, achieving immense commercial impact, fostering brand loyalty, and lasting customer experience that turn consumers into brand advocates. 

By designing and transforming retail spaces into impactful storytelling spheres, Nathan provides brands with insightful strategies that elevate their identity across all touch-points.

Nathan’s expertise in crafting visual narratives for large-scale retail formats seamlessly integrates creative vision with business objectives. By combining foundations of visual merchandising, scenography and digital elements, He creates experiences that resonate emotionally, keeping global luxury consumers engaged and inspired.

By developing innovative and measurable visual merchandising practices, Nathan has gained recognition for his contribution to the success of various luxury-oriented projects, including the image revamp of the world’s largest luxury department stores group, KaDeWe GmbH (Central Group), in both European and Asia-Pacific markets.